via good.is
After participating in a conference on sustainable ecomaterials and the textile industry, I have a new mental filter set for: (1) how stuff I wear is made; (2) where the materials are sourced; (3) how the people are treated who fabricate them, and (4) what happens when my stuff "dies".
That is a lot to keep in mind when buying jeans. So check Raleigh Denium out!
More of the story of the young eco-minded co-founders Victor and Sarah Lytvinenko is available at Eco-Chick, NYLON MAG, and TreeHugger.